When it comes to making films, different genres appeal to different audiences.
For drama films, the target audience is typically people who love to feel emotions and get wrapped up in a good story. These films can be very powerful tools for storytelling and can make viewers feel a wide range of emotions.
In this article, we will discuss the target audience for drama films and what makes such films so popular.
Why Do Audiences Like Drama Films?
Drama has a way of pulling audiences in and making them feel invested in the story.
Drama films often have complex storylines that keep viewers engaged and guessing what will happen next. They can be very suspenseful, which is one of the reasons why people enjoy watching them.
Another reason why drama films are so popular is that they typically deal with relatable topics. Viewers can see themselves or people they know in the characters, which makes the story even more personal and moving.
Drama films often deal with important issues and can be very thought-provoking. They can make audiences think about things in a new light and start important conversations. For example, films like Crash and Precious deal with racism and poverty, respectively.
Or films like The Social Network and The Wolf of Wall Street explore the dark side of ambition and greed.
This makes the audience for drama films a very specific sub-part of the audience for movies in general.
What Makes a Good Drama Film?
Now that we know why people like drama films, let’s discuss what makes a good drama film.
First and foremost, a good drama film must have a well-developed story. The plot should be intriguing and keep viewers engaged from beginning to end.
The characters in a good drama film are also very important. They should be relatable and multi-dimensional so that audiences can connect with them on a personal level.
Good drama films also have great acting. The actors must be able to convey the emotions of their characters and make viewers feel what they are feeling.
Finally, good drama films typically have a strong message or moral. They can be very thought-provoking and leave audiences with something to think about long after they’ve seen the film.
Who is the Target Audience for Drama Films?
The target audience for drama films includes:
- People who love to feel emotions
- People who appreciate a good story
- People who are looking for something more than just light entertainment
- People who appreciate complex storylines
- People who like suspenseful stories
- People who like stories that tackle thought-provoking issues
- People who like stories that have a strong message or moral
Let’s now look at each of these audiences more closely.
#1 – People who love to feel emotions
Drama films are the perfect choice for people who love to feel emotions. These films can be very powerful and moving, and they often deal with important issues.
For instance, a drama film may deal with the issue of poverty. The film might tell the story of a family who is struggling to make ends meet. The film would likely explore the difficulties that they face on a daily basis and how they manage to get by.
This type of film could be very emotionally powerful and would leave audiences feeling angry, sad, and frustrated. But it would also be very thought-provoking and could start important conversations about poverty.
So people who want to bring their emotions to the fore are a good target audience for drama films.
#2 – People who appreciate a good story
Drama films are also a great choice for people who enjoy good stories. These films typically have complex storylines that keep viewers engaged from beginning to end.
The characters in drama films are also usually well-developed and multi-dimensional. This allows audiences to connect with them on a personal level and see a part of themselves in the characters.
Some drama films have such powerful stories that they stay with viewers long after they’ve seen the film. These films can be very thought-provoking and leave audiences with a lot to think about.
#3 – People who are looking for something more than just light entertainment
While drama films can be entertaining in their own way, they are hardly light entertainment. Since they deal with weighty topics, they are usually not the best choice for people who are looking for something light and easy to watch.
As we discussed earlier, drama films often explore complex issues, such as racism, poverty, sexism, war, etc. They often have stories of strife, struggle, hardship and suffering.
They can be very thought-provoking and leave audiences feeling angry, sad, or frustrated. But they can also be very rewarding for someone looking for more than just light entertainment that is easy to watch.
People looking for lighter topics that do not tax the brain usually turn to comedy films, superhero films, or clean action films like the Indiana Jones series.
#4 – People who appreciate complex storylines
Many drama films have complex storylines that are not always easy to follow. For instance, a drama film about war might have multiple plotlines that interweave with each other.
The film might tell the story of several different soldiers from different countries who are all fighting in the same war. The film would likely explore the different motivations for why they are fighting and how the war is affecting them.
This type of storytelling was used in the films Flags of our Fathers and Letters from Iwo Jima, which were both about the Battle of Iwo Jima during World War II. Flags of our Fathers tells the story from the perspective of the American soldiers, while Letters from Iwo Jima tells the story from the perspective of the Japanese soldiers.
Both films are excellent examples of how a complex storyline can be used to explore different aspects of the same event.
So people who appreciate complex stories are a good target audience for drama films.
#5 – People who like suspenseful stories
Another target audience for drama films is people who enjoy suspenseful stories. These films often have a lot of twists and turns, and they keep audiences guessing until the very end.
Drama films that are based on true stories can be particularly suspenseful. For example, a drama film about a murder case might tell the story of how the crime was solved. The film would likely explore all of the different clues and evidence that led to the arrest of the killer. In fact, crime drama can almost be a genre in itself.
This type of film can be very exciting for someone who enjoys suspenseful stories. And it can also be very educational, as it might teach viewers about the investigative process.
#6 – People who like stories that tackle thought-provoking issues
As we’ve seen earlier in this article, drama films usually tackle thought-provoking issues. These films often explore complex topics, such as racism, poverty, sexism, war, hunger, climate change, etc.
All these topics are very thought-provoking and have very contemporary relevance. And that’s one of the things that make drama films so popular.
People who like stories that tackle thought-provoking issues are attracted to drama films. These films can be very educational and they might even inspire viewers to take action on some of the issues that are being discussed.
#7 – People who like stories that have a strong message or moral
Closely related to the previous target audience for drama films is another audience – those who like stories with a strong message or a moral.
These films often have a very clear point of view on the issue that they are exploring.
For example, a drama film about discrimination someone faces because of a disability can send a very strong message about the importance of inclusion and acceptance or even the intolerance of society.
Similarly, a drama film about the life of an inter-racial couple in the ’60s can be very thought-provoking as it forces viewers to think about how such a topic affected society half a century ago and how it would (or not) be relevant today.
So, people who like stories with a strong message or moral are attracted to drama films because they offer a different perspective on the world. These films can be very eye-opening and they might even inspire viewers to change their own beliefs or opinions.
Conclusion
The target audience for drama films includes people who love to feel emotions and who appreciate a good story that brings these emotions to the surface.
Drama films can also be for people who appreciate complex storylines and are looking for something more than just light entertainment.
Similarly, people who like suspenseful stories are also a target market for drama films as are people who like stories that tackle thought-provoking issues.
On a related note, audiences who like stories that have a strong message or moral can find such stories in many drama films.
