You need market research to understand your customers, competitors, and the overall market landscape. With this DIY Market Research Checklist, you can systematically gather the insights you need to make informed business decisions, refine your marketing strategies, and identify growth opportunities. Whether you’re a startup or an established business, this checklist will guide you through the essential steps to validate your assumptions, analyze trends, and ultimately connect with your ideal market. Let’s dive into the steps and make your market research process easy and effective!